Why I Love Building MyNiceTie

Ben Buie | 3/18/14

There are two things I love about MyNiceTie: helping people through micro-finance, and helping people tie a tie.

Today, I’m thinking about how teaching people how to tie a tie is surprisingly satisfying. It is crazy to think that thanks to YouTube I’ve taught more people how to tie a tie than anyone in the history of the world. They randomly made my tie video more popular than any other video and now my how to tie a tie channel is pushing more than 25 million views.

Although that success is cool, that is not what brings satisfaction. Every once in a while a fan posts a comment or sends me an email and shares their story about how my video helped them. Sometimes it helps them at a wedding, sometimes at a funeral, sometimes its a single mom teaching her son, and other times its a boy without a father. I feel great being able to help, even in something so insignificant as learning to tie a tie.

I got an email from a fan tonight that I shared on the blog at MyNiceTie. Who knew that teaching someone to tie the Eldredge Knot could effect their employment status, but it just may.


About The Author

Ben currently works as a senior developer and technical business consultant outside of Boulder, Colorado.

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About Buink

Buink Web Development is a development shop founded in 2009 by Ben Buie. For years, Ben built and modified web assets for clients in Utah. In 2011, he moved the company to Colorado and in 2015 he started taking on new clients full-time.

Buink’s Core Values:

  • Cost effective technology (with business strategy in mind)
  • Eloquent, maintainable code
  • Responsive and transparent communication
  • Quick project turn-around
  • Less code, less bugs
  • Start with responsive styles

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